Friday, 4 May 2012

Three reasons why you should want to report on religion: Introducing Masterclass 49 at MMJ



49b

Here’s one good reason: religion throws up many great stories

And here's another: religion affects a great many people, even if they have no faith of their own
According to Judith Mitchell Buddenbaum, author of Reporting News About Religion: An Introduction for Journalists, reporting on religion is second only to education in the public's ranking of importance. Yet it tends to turn up last in audience satisfaction surveys.
So that’s a third good reason to choose it as your beat. Be a great political reporter and you’ll be among many others who are really good at their jobs. Be a great religion reporter and you’ll stand head and shoulders above many of your rivals.
And there will be plenty of stories for you to shine on, because religious faith is a factor in many of the big contemporary issues– from the international right down to the local level.
The war on terror is the obvious one, but there are plenty of others, such as the debates about assisted dying, stem cell research and even science education in schools.
The Religion Writers' Foundation says: “Religion is a factor in the issues Americans consistently name as their top concerns: war, terrorism, education, health care, immigration, the environment and the health of the economy.”
Faith plays a more visible role in public life the USA than it does in the UK. In the former, a presidential candidate’s faith is seen as an important part of their character and suitability for the job. The Pew Institute publishes regular reports on the impact of religion on elections in the US

Journalists don't do God

In the UK, politicians are reluctant to talk openly about their faith. In the words of Tony Blair’s former spin doctor, Alastair Campbell: “We don’t do God”.
In the USA, the Religion Writers' Foundation has produced a great online resource called Reporting on Religion: A Primer on Journalism’s Best Beat, in which it is said: “Religion can enrich your stories by explaining people’s motivations and providing details that can transform run-of-the-mill reports into surprising or provocative narratives.
"Religion shapes people’s actions and reactions in very private and very public ways across the range of news and features. Without it, you’re often not getting the whole story.
“Faith and spirituality are a powerful undertow in so many of the stories of our day. Too often, that undertow remains invisible to media audiences because journalists don’t acknowledge its persistent pull.
“Often, religion provides the 'why' in the equation of a story. Faith motivates people, groups and, at times, nations. Religion plays a significant role in world events from war in the Middle East to tension in Northern Ireland to terrorism in the United States.”
But while religion matters to many people, it matters less to many journalists and journalistic organisations.
The BBC’s Roger Bolton puts the case here for why it should matter in the corporation, and in British journalism, and there’s a great video on the point which I’m not allowed to embed, but which you can watch here.
He says: “Journalists tend to be sceptical of religion and those for whom spirituality is important.
“That's understandable to an extent. Journalists work with evidence; they want proof; want to see things with their own eyes. Faith and belief are the antithesis of that mindset.
“Some journalists take this further and find those who live their lives and make their decisions on the basis of their religious beliefs incomprehensible. Or they're contemptuous of those of sincere spiritual conviction.”
This blog post from a BBC editor demonstrates how religious news can lose out to other stories in the schedules.
A survey from the Pew Research Centre reported here found:  “There’s a major divide between journalists and the general public when it comes to personal faith…only 8 percent of national journalists claim that they attend church or synagogue each week. This compares with 39 percent of the general public. While a lack of personal affiliation doesn‘t necessarily mean that journalists can’t properly report on religion, this disparity is important to note.”

Reporters don't know enough about religion

Despite the need to understand religion as a factor in many stories, many reporters acknowledge they don’t know enough about it.
Less than one-fifth of reporters called themselves “very knowledgeable” about religion in a survey by the Knight Program in Media and Religion at USC and the Ray C. Bliss Institute of Applied Politics at the University of Akron.
And the public thinks religious reporting is sensationalised: “Two-thirds of the American public believe religion coverage is too sensationalized — a view held by less than 30% of reporters”
Not surprisingly, it's people of faith who feel most strongly that religion is badly reported.
The BBC did a survey and found: “Faith groups think that the majority of people derive most of their knowledge of religion from the news. So the power of news coverage to influence opinion about faiths is felt to be particularly strong.”
Among the negatives were “the prominence of occasional negative and inaccurate coverage, most often in News and Current Affairs output, which betrays ignorance of key issues.”
Most faith groups had a grievance about how they were covered.
  • “Minority voices within Islam articulating extreme points of view are thought sometimes to receive disproportionate coverage that harms the image of the faith overall….
  • “Many Jews perceive coverage of the Middle East conflict to be hostile to Israel and, by extension, to them as a faith community.
  • “Roman Catholics are generally worried by what they think is the negative depiction of Catholicism. It is not disputed that child abuse by priests, the health of the Pope or Vatican teaching on sexual morality are newsworthy. It is the repeated presentation of these aspects of Catholicism alone that leads to a sense of being under attack.”

A bid for better faith journalism

Recently, an international organisation was set up to represent faith reporters. It’s called the International Association of Religion Journalists and among its goals are boosting the prominence and professionalism of religion reporting, and emphasising the need for responsible journalism that can unite instead of divide people.
U.S. journalist David Briggs, a Pulitzer Prize nominee and the main driving force behind the initiative told Ruth Eglash: “We are living in a global society and our understanding internationally of religion is weak. With this association, journalists now have contacts in various countries and can work together.”
British Author Karen Armstrong, who supports the body, said: “One of the problems we have is the media who only present very one-sided views of certain religious activities. Islam is the obvious example. We hear all about the negative [things] that people are saying. But we don’t have a balance of the positive.”

Will you be any good as a religion journalist?

Here are a list of traits that the Religion Writers' Foundation says are essential for any great reporter on the faith beat.
Check them out to see how you measure up.

Next: Why religion matters in so many stories

Friday, 20 April 2012

How to become an education journalist - previewing Masterclass 48 at MMJ





The education beat is a central one.

Education is such a crucial part of the lives of every individual, and of every society’s attempts to ensure it has a bright future, that it’s a very lively and important specialism.


What I’ve discovered as I’ve researched this topic is that education journalism is taken much more seriously, and given far greater importance, in the USA than it is in the UK.

In the former there are organisations dedicated to helping journalists master this central beat. In the UK there are no such outfits.

And my impression is that while education correspondents/editors are seen as being in the top rank of reporters in America, in the UK they are not.

The resources available for those who would like to follow the education beat are far more numerous in the US than in the UK, so while I have tried to balance the content of this masterclass to reflect the fact that MMJ’s readership is more or less equally split across the Atlantic, I’ve found far more resources – and richer information – in America.

That’s something I aim to work at correcting over time. Which means that for now this has to be something of a work in progress. It's not currently as comprehensive as I'd like these looks at specialisms to be, but I'll work on it.

If you can help with any advice for aspiring education journalists, or links to resources, that would be great.

You can reach me @andybull on Twitter.

Anyway, for now, here’s what we’ll be looking at here.

We’ll cover:
  • Why be an education journalist?
  • How to get in to education journalism
  • How to find, sell and tell education stories
  • What education journalist need to know
  • Star performers you can learn from, and
  • Where to study education journalism

Next:  Why be an education journalist

Friday, 13 April 2012

How to become a music journalist - previewing MMJ Masterclass 47


First some words of warning

Becoming a music journalist is the goal of many. Alongside film.

Reviewing gigs and new releases. and interviewing stars sounds great. And it can be.
But if you want to approach music journalism as a career, and develop your skills as a specialist, there’s a lot you need to do, and to know, if you are to make it.
I mean, you wouldn’t think you could become a political journalist without knowing a great deal about politics – about the people, parties, polices and plenty about political history.
Without that background knowledge you can’t be a competent political reporter.

Likewise, you can’t be a professional music journalist without knowing a great deal about your subject.

A lot of what you need to do to make it is covered in the general introduction to specialisms, linked to here.
You’ll also find a lot of relevant material in the masterclass on celebrity, showbiz and arts reporting which is here for subscribers and will be making a brief appearance outside the paywall in a little while.
We also cover practical guides to doing some of the things that are staples of music journalism – writing a review and conducting an interview – on pages 207-8, 320 and 335-6 of the print and ebook edition of MMJ, and in the companion units on this website.

So what are we going to do here?

We’ll look specifically at several things:
  • How to get in to music journalism, drawing on the experiences of a number who have made it
  • What you need to know to master music as a specialism
  • Where you can get published right now
  • How to sell to editors and tell music stories
  • What’s wrong with music journalism
  • Building a career in music journalism
  • Star performers you can learn from, and sources of great music journalism you can use to see how the best do it
  • Study it – universities that run specialist music journalism courses

Next: how to become a music journalist

Thursday, 5 April 2012

Introducing the MMJ journalism careers programme: How to choose a specialism

The next 12 MMJ masterclasses are in-depth looks at some of the most popular journalistic specialisms. 

Here's a preview of a general introduction to the subject of switching from general reporting to a defined beat.

For most newly-qualified journalists, general reporting is their starting point – unless they choose the subbing and production route
If you want to remain a reporter long-term it’s often a good idea to specialise: to choose an area of news that you cover intensively and on which you become a trusted expert and authority.
There are a couple of reasons for this. One is that specialist knowledge, and the provision of reliable, authoritative information, has a value above that of general news.
As we are seeing, it is almost impossible to get people to pay for general news online. In the UK, it is very hard to make general news pay. You have the massively well-resourced BBC pumping out a huge volume of general news, without needing to heed the commercial realities that other, private media outfits are governed by.
So, as a reporter, you need to be a purveyor of information that is valuable to the audience you are targeting – perhaps for their work, or for informing commercial decisions that they must make. Or, it may be information that gives them depth of coverage in an area of interest to them: a hobby or pastime perhaps.
The rise in social media has further devalued the work of the general reporter.
Because so much general news coverage is contributed by citizens in some way – whether through their eye-witness stills or video, or through celebrities tweeting what is happening to them – the general reporter sees their stock falling.
We  look at a number of very different specialisms in this run of masterclasses. The first four in this list are new, and will be going live between April and May 2012. The rest are being made available once again outside the MMJ paywall for a short period. As they go live the links below will work
Here's what we cover:
  • Technology
  • Music
  • Education
  • Religion
  • International Journalism
  • Political Journalism
  • Sport
  • Celebrity, Showbiz and Arts reporting
  • Business and Financial Journalism
  • Travel Writing
  • Science, Health, Environment
  • Fashion
Each masterclass will remain free for about a week after the link goes live, but will then be available only to subscribers.
To get access to them all for good you need to subscribe to MMJ. You do that by buying the textbook, in either paper or Kindle form
There are loads of other specialisms we could cover. But whatever the specialism you choose, there are general principles of how to be a good specialist reporter that we can apply across the board.
So in this general guide to specialisms we’ll start off by looking at how to be a specialist reporter, and I’ll link to the areas of learning in previous masterclasses, and in the book version of MMJ and the companion website, that give you the general approach to take and the tools to use.
The last five linked masterclasses, Numbers 22 to 25 are particularly relevant, because they show you how to apply specialist reporting to the modern media world.
A good specialist reporter is locked in to social media. Just look at how many stories in tabloids are sparked by a celebrity’s tweet. Tabloids don’t always tell readers that they are sourcing so many stories on Twitter, but it has become a vital hunting ground for the showbiz specialist reporter.

Next: How to choose your specialism

Friday, 16 March 2012

Building proficiency with Wordpress.org - a guide for journalists from MMJ

I'd like to introduce you to the second in a three-level programme of tuition on using Wordpress as a publishing platform for journalism, to which you have free access until 26-03-2012.
The three levels correspond to the levels common across the whole Multimedia Journalism: A Practical Guide learning programme
We covered level one, Getting Started with Wordpress, here.
The focus there was on Wordpress.com. Now we are looking at Wordpress.org.
If you are new to Wordpress, and want tuition on how to:
  • Find your way around the Wordpress dashboard,
  • What themes are and how to choose one,
  • Add posts and pages to your site,
  • Add and remove widgets and other basics,
then you should check out Getting Started with Wordpress.
You’ll need to be a subscriber to MMJ to gain access. To become a subscriber, buy the textbook, in either paper or ebook form.
You’ll find it on Amazon.co.uk at around £25, and at Amazon.com for the US at around $40.
Becoming a subscriber gives you full access to the extensive supportive website that complements each teaching unit in the book, plus access to the now 45 Masterclasses, which are up-to-the-minute tutorials in a wide range of key developments in multimedia journalism.

So what do we cover in level two, Building proficiency with Wordpress?

The focus now is on Wordpress.org. If you need to know the important differences between .com and .org, you’ll find an explanation here.
Here we cover:
  • Choosing a host and downloading Wordpress.org to your computer
  • Choosing, downloading, unzipping and activating a theme in Wordpress.org
  • Recommended themes for creating magazine and news sites on Wordpress
  • Essential adjustments to make to your Wordpress account
  • Plug-ins you should add to your Wordpress site to boost functionality.
 It is intended to add a third level of tuition, Professional Standards with Wordpress, in the future.
That level is likely to include tuition on:
  • Using FTP to administer your site
  • How to run a news site and newspaper using Wordpress
  • Essential plugins for newsrooms
  • Building a mobile app on Wordpress

Next: Choosing a host and downloading Wordpress.org to your computer

Friday, 2 March 2012

The Port Talbot MagNet and the West Londoner win print runs from MMJ and Make My Newspaper

At MMJ we’re confident that print has a future.

But, sadly, more and more towns and villages are being denied a print newspaper, as local papers run by the big publishers put up the shutters. Certainly there are many excellent hyperlocals stepping into their shoes, but they can rarely stretch to a physical product; relying on websites, blogs, and social media to distribute their news.

So when I heard that Make My Newspaper, a short-run publishing house that lets you create your own tabloid online, had launched in the UK, I thought it was worth checking out.

Chatting to Paul McLachlan from the company it struck me that Make My Newspaper could perhaps provide a solution to the knotty problem of how a hyperlocal might make it into print.

And Paul generously offered a free print run of 150 copies of a 16-page tabloid newspaper to two readers of MMJ.

So we launched this competition to find worthy winners, as part of a look at the future of print, and a practical guide to creating a newspaper on the Make My Newspaper platform.
The response was overwhelming.

It proved beyond doubt that many hyperlocals would love to get into print, if only they could find an affordable way to do so.

I’ve been sifting through pitches from all corners of the country, and I’m sorry to have to disappoint so many hard-working local journos who are showing their commitment to keeping their communities informed.

But we do have two winners.

They are:

The Port Talbot MagNet


And

The West Londoner



NEXT: Why they won

Friday, 17 February 2012

Getting started in Wordpress: previewing Masterclass 44 at MMJ




44A

Before we start – you need to know there are two versions of Wordpress - Wordpress.com and Wordpress.org

There are important differences between the two, and you need to decide which is most appropriate for you.
Wordpress.com is the simple version that you can get to work on without any preliminaries.
Wordpress.org is more sophisticated, and involves downloading and unzipping Wordpress to your computer, and having a hosting provider
There’s a good guide to the pros and cons of each here from the Expand2Web blog, where you'll also find this smart illustration..

With Wordpress.com your ability to change the look and feel of the site you create is limited.
With Wordpress.org you can customise the look and feel of your site. And you can install a wide variety of themes, and add many WordPress plug-ins to extend its functionality.
For a non-techy, looking at what you need to do to install and run .org can be daunting. But it needn’t be. There are a number of hosting services that make it easy, some offering one-click installation of Wordpress. But you do have to pay for their services.
Wordpress.org offers a list of recommended hosts here.
You can also choose your own hosting company. Tell them you want to use the Wordpress operating system and they’ll set you up an account on their server where you can administer your site. We’ll look at that in Masterclass 45: Building Proficiency in Wordpress.
In this Getting Started guide we’ll look only at Wordpress.com, and take the most straightforward approach to getting a Wordpress site up and running.
So this course fits into the first of the three levels of training used in the book version of MMJ, and in this companion website. At times we will refer to material that is covered in other modules of Getting Started, particularly Chapter 2: Creating a Publishing Platform, which starts on page 68.
You'll need to subscribe to MMJ to access the other material referred to. To do that, you have to buy the book, in either print or ebook format. A code given there gets you access to everything on this site. The book costs about £25 from Amazon UK, a few pounds less in Kindle version, or about $40 from Amazon USA.

Next: First essentials, understanding the Wordpress dashboard